What else should I pay attention to? Branding tools N20

Before inviting new users to your dating site, make sure that it looks original and offers

interesting content.

• Create a unique logotype for your site and edit the default colour scheme so that it matches the logotype. Try an online graphics editor such as Canva where you can create beautiful images for your business with little effort.
• Place your copyright at the bottom of your site pages.
• Do not forget to mention contact email address of the site administrator where members will be able to email you. It will also be used in outgoing site notifications as FROM information.
• Select your website currency (e.g., USD or EUR).
• Activate the payment systems where you have a merchant account. The Dating Pro script offers integration with the following 12 payment gateways are pre-integrated so you only need to activate them with your merchant details: CCBill, 2Checkout, Authorize.net, Fortumo, Paypal, Paygol, Pencepay, Robokassa, Skrill, SMScoin, Stripe, Webmoney. There is also an option to accept offline payments(wire transfer, cash, etc.).
• Set prices for the website services and paid memberships.
• Install countries, regions and cities so that your site members can mention this information in their profile and use it in searches. With Dating Pro, you can install countries, regions and cities from a ready database at a click of a button.
• Ask your site members for information that you find important. Include the questions into the profile and search form.
• For a niche idea, change the standard user types from ‘man’ and ‘woman’ to ‘cat lover’ and ‘dog lover,’ or ‘cougar’/’sugar daddy’ and ‘sugar baby.’ The options are limitless.
• Check your website texts: Terms and conditions, company info, contacts, FAQ, and so on.
• Activate social sign on (Facebook Connect, Google+, LinkedIn, Twitter) so people can register and log in with their accounts from these social networks, which saves a lot of hassle.
• Once you‟re done with the setup, it is time to optimize your dating site for search engines.

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