#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides
Guide: How to build marketing for your dating platform from scratch – a step-by-Step manual
You've launched a dating platform and now face a choice: learn marketing yourself, hire specialists, or find a partner? This [...]
14 methods to find a profitable segment in the dating market
Many successful business projects in the dating industry begin with an idea that's impossible to ignore. Whether it's open source [...]
Guide: How to choose a dating niche for your startup project?
Curious about the different types of dating niches out there? Wondering which online dating niches cater to specific interests or [...]
Guide: Driving traffic to dating offers from YouTube in 2024
In 2023, YouTube extended the application period for monetizing channels from 30 to 90 days, restricted active links in Shorts, [...]
Niches: their classification and how to select one N20
Knowing your audience is key. Find out where your potential site members live, where they work, and what they like [...]
How to Conduct Your Competitive Analysis N20
Categorize Your Competitors
As you find competitors, you’ll want to categorize them into various levels, from direct competitors to businesses that [...]
Competitors: how to compare and analyze them N20
How to Conduct Your Competitive Analysis
1. Find Your Competitors
There are many ways to identify key competitors in your industry, but Google [...]
Which Dating Platform to Choose? Creating a dating site. Mobile apps N20
The choice of the dating platform for your site is very important because it will largely determine the opportunities that will [...]
Get the ‘right’ domain name for your business N20
There are a lot of domain providers, the most popular being GoDaddy.com, 1and1.com, Domain.com, and many others. What's important is selecting [...]
What else should I pay attention to? Branding tools N20
Before inviting new users to your dating site, make sure that it looks original and offers
interesting content.
Create a unique [...]
Pitches N20
What should be on the Pitch deck
Homepage: This is your cover, your face, showcasing how well you can convey information [...]
Creating a business plan N20
A business plan can be prepared and used both before pitching to investors and after receiving seed investments. It's important [...]
Be the first to know about news in the dating industry!
Several times a week, you'll learn about our latest features and hottest news
Search engine optimization N20
Website optimization for search engines is a complex set of measures meant to bring a website higher in search engine [...]
Affiliate marketing N20
Affiliates are recruited webmasters who place your banners and advertisements on their own websites and earn commission from each sale or [...]
Paid advertising N20
PPC (pay per click, also called „cost per click‟) is the most popular form of paid advertising.
The pay per click advertising [...]
70 methods to promote your dating app and site N20
If your dating site is local, there is no better option than offline advertising. This is a great way to establish [...]