#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides
Guide: How to build marketing for your dating platform from scratch – a step-by-Step manual
You've launched a dating platform and now face a choice: learn marketing yourself, hire specialists, or find a partner? This [...]
14 methods to find a profitable segment in the dating market
Many successful business projects in the dating industry begin with an idea that's impossible to ignore. Whether it's open source [...]
Guide: How to choose a dating niche for your startup project?
Curious about the different types of dating niches out there? Wondering which online dating niches cater to specific interests or [...]
Guide: Driving traffic to dating offers from YouTube in 2024
In 2023, YouTube extended the application period for monetizing channels from 30 to 90 days, restricted active links in Shorts, [...]
The 6 Varieties of Logos and How to Choose the Perfect One for Your Brand
There are some dating apps so iconic you instantly identify them. Think of Tinder's flame or Bumble's beehive. Just a [...]
MM Dating App Merges Tech with Real-Life Experiences and Secures £600K in Funding
Short summary:
MM, the innovative dating app, seamlessly combines digital interaction with real-life dating experiences. The platform has recently garnered [...]
Startup Roundup – 8th September
Short summary:
GDI, keenly observing emerging players and innovative solutions in the online dating arena, collaborates with The Social Discovery Group [...]
Free webinar ‘investors’ current view on the online dating sector
Short summary:
The Online Dating Association has scheduled a webinar for September 26, centered around the investment community's perspective on [...]
Startup Roundup – 18th August
Short summary:
FFWD Dating – Date better with in-app video profiles: Experience a better way to date online, its innovative in-app [...]
10 Best California Matchmakers of 2023
California, with its diverse population and stunning landscapes, is a hotspot for singles looking for love. While dating can be [...]
Roblox CEO Hints at Dating Features
Short summary:
Roblox, primarily known as a game for younger audiences, might soon diversify into the adult dating segment.
CEO [...]
Americans Rate Friendship as More Important Than Marriage
Short summary:
A recent study by the Pew Research Centre indicates that for Americans, friendships are more pivotal to a [...]
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The State of the Union: How Gen Z and Millennials View Marriage, According to Data
Marriage views among Gen Z and millennials are shifting, with data indicating that as people age, the notion of marriage [...]
The 30-30-30 Rule: A Balanced Approach To Social Media For Startups
As the world moves online, it's essential for businesses to have a strong online presence. The right content mix can [...]
Creating coherence: How Spotify’s design system goes beyond platforms
Short summary:
Juli Sombat, Spotify's Design Manager, emphasizes the drive towards a cohesive design across multiple devices. With the company expanding [...]
Innovation By Design 2023
Short summary:
Design is the manifestation of human creativity. Even in an era dominated by AI advancements, it's humans who shape [...]