#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides
Guide: How to build marketing for your dating platform from scratch – a step-by-Step manual
You've launched a dating platform and now face a choice: learn marketing yourself, hire specialists, or find a partner? This [...]
14 methods to find a profitable segment in the dating market
Many successful business projects in the dating industry begin with an idea that's impossible to ignore. Whether it's open source [...]
Guide: How to choose a dating niche for your startup project?
Curious about the different types of dating niches out there? Wondering which online dating niches cater to specific interests or [...]
Guide: Driving traffic to dating offers from YouTube in 2024
In 2023, YouTube extended the application period for monetizing channels from 30 to 90 days, restricted active links in Shorts, [...]
Startup Roundup – 8th September
Short summary:
GDI, keenly observing emerging players and innovative solutions in the online dating arena, collaborates with The Social Discovery Group [...]
MM Dating App Merges Tech with Real-Life Experiences and Secures £600K in Funding
Short summary:
MM, the innovative dating app, seamlessly combines digital interaction with real-life dating experiences. The platform has recently garnered [...]
The 6 Varieties of Logos and How to Choose the Perfect One for Your Brand
There are some dating apps so iconic you instantly identify them. Think of Tinder's flame or Bumble's beehive. Just a [...]
I Went to a Bumble IRL Event And Finally Understood Why Modern Dating is a Mess
Short summary:
The author, after recovering from a breakup, ventured into online dating via Bumble, valuing its focus on safety. Despite [...]
Dating app The League launches ‘GoalMate’ feature to help users find goal-oriented matches
Short summary:
The dating app, The League, which caters to career-driven individuals, has introduced a new feature called "GoalMate".
This [...]
12 Types Of Intimacy That Every Relationship Can Benefit From
Short summary:
In relationships, "intimacy" doesn't solely refer to physical connections. In fact, there are 12 distinct types of intimacy to [...]
In Japan, the young find dating so hard their parents are doing it for them
Short summary:
In Osaka, Japan, parents are participating in "omiai" or matchmaking events, not for themselves but for their single adult [...]
Match Group releases its guiding principles for integrating AI into its dating apps
Short summary:
Match Group, the parent company of dating apps like Tinder, Hinge, and OkCupid, has unveiled its AI guiding principles.
This [...]
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Strava, The World’s Sweetest Social Network
Short summary:
Strava, at its core, is about celebrating personal achievements and the love for fitness.
Unlike other social media platforms that [...]
How to find your niche in 6 steps (2023)
To achieve business success, adopt a systematic strategy and select a niche characterized by qualities favorable for online growth.
Market niches [...]
Hello Group Inc. Announces Unaudited Financial Results for the Second Quarter of 2023
Short summary:
Hello Group Inc. Q2 2023 Financial Results Highlights:
Company: Hello Group Inc., a prominent mobile social and entertainment platform [...]
Wanderlove and Expirationships are Popular Trends Among Young Daters
Short summary:
Young daters this summer are exploring "wanderlove", showing a preference for short-term romantic relationships while traveling. According to Mashable, [...]