#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides
Guide to choosing dating platform software (2025)
The dating platform market continues to grow rapidly, with new solutions emerging regularly. Whether you're a startup founder, experienced business [...]
AI in dating platforms: Implementation guide 2025
Introduction
The online dating industry is experiencing a significant transformation. Artificial Intelligence has evolved from a buzzword into a tool capable [...]
How to scale your dating platform with affiliate traffic aggregators
Guide to working with affiliate traffic aggregators for your Dating Pro platform
Introduction and key advantages
If you own a Dating Pro [...]
Guide: How to build marketing for your dating platform from scratch – a step-by-Step manual
You've launched a dating platform and now face a choice: learn marketing yourself, hire specialists, or find a partner? This [...]
Tinder Trials New Photo & ID Verification
Short summary:
Tinder is testing a new safety feature in Australia and New Zealand that involves ID and photo verification.
[...]
‘Fruity’ new dating app launches – but you have to be certain age to use it
Short summary:
Fruitz, a new dating app tailored for Gen Z (ages 18-25), is launching in the UK, offering a [...]
Apple Spotlights MM Dating for Black History Month
Short summary:
In celebration of Black History Month, the UK Apple App Store is spotlighting platforms by Black creators, including [...]
Dating coaches are everywhere. Next up: Friendship coaches
The past decade has seen a significant growth in the coaching industry, extending beyond athletic coaching. What initially started as [...]
Day 8. Addition: finding ideas with the help of AI N22
What have we already done?
We have identified our "unfair advantages" and competencies. The best idea is one that you [...]
Free course “N23.2: How to find a business idea with ChatGPT. From idea to first investment”
Day 1:
Finding Successful Analogs Based on Your "Unfair Advantages."
Success Formula = 9Market + 3Team + 1*Product.
Why and [...]
Preparation N22
Exploring What's Growing in Industry Reports and Crunchbase
One of the best sources of business development ideas and hypotheses is to [...]
Day 1. What and why to copy
How to Copy Businesses and Stay Original
Friends, welcome to the course "How to Copy Businesses and Stay Original." Today is [...]
Be the first to know about news in the dating industry!
Several times a week, you'll learn about our latest features and hottest news
Day 3. How “unicorns” outperformed their competitors based on 1-2 parameters. Counter-positioning and “exclusive resources” as the best method at the start. N22
Why will our project be successful here and now?
Suppose you've found a successful analog to emulate. How can you assess [...]
Day 2. Sales channels and technological stack. The primary rule of copying and launching: 1 what + 1 whom + 1 average check. Examples of product-channel fit. N22
Studying Sales Channels and the Technological Stack
Hello, everyone. This is the second day of the course on how to copy [...]
Day 4. How to outperform competitors by copying from other markets. N22
How to Beat Current Competitors?
As we discussed yesterday, it's possible to assess the potential success of a copied project in [...]
Day 5. Launch scenarios: How to acquire the first 1000 customers. How to finance the launch. N22
Scenario for Launch
Can we copy from the leaders? We have an equivalent project that we want to replicate. Or several [...]