Digest: Heineken’s bar apps & fitness dating on Strava

In Hong Kong, the launch of Carba app, which combines ridesharing and dating functionalities, has caused public debate. The application allows women to use rides for free, paid by men interested in meeting them. The Standard reports criticism of this model for potential hidden motives and opportunistic behavior.

Heineken launched a temporary dating app for bars, helping people discover new venues and expand their social circles. According to Decision Marketing, this initiative encourages young consumers to step outside their comfort zones and form real-world connections.

Fitness tracker Strava has unexpectedly become a dating platform where people find partners based on shared athletic interests and mutual “likes” of workouts, reports Journee Mondiale.

The key success factors in these cases are real-world activity and common interests. Dating Pro offers “IRL Events” functionality and geolocation search, allowing similar scenarios to be implemented with their open source dating software.

Georgetown University students have launched Cerca, a new dating app emphasizing safety by matching users through shared contacts in their phone books. According to Georgetown Voice, the application uses existing social connections to enhance reliability in online dating.

Grindr announced a major redesign, including a new feature for London users and improved display of profile photos. On the official blog, the company emphasizes that updates aim to create a safer and more authentic experience.

Dating Pro offers integrations with verification systems and profile moderation that can be tailored to various safety models, making it one of the best dating site software options for security-conscious developers.

The Japanese dating market is showing significant structural changes: The Mainichi reports growing popularity of dating apps among the 30-40 age group, facilitated by the pandemic and lifestyle changes.

According to a recent survey described in Global Dating Insights, most Indian users of dating apps are looking for relationships lasting about three months, reflecting a transitional period between traditional and modern views on relationships.

When targeting the Indian market, it’s worth considering preferences in relationship duration by integrating appropriate options into user profiles. Dating website software from Dating Pro allows customizing profile fields according to local market specifics.

An impressive growth case after acquisition is demonstrated by the Indian dating app Aisle. According to Inc42, the company’s revenue grew by 146% after being acquired by technology holding Info Edge India, which also manages platforms like Naukri, Jeevansathi, and 99acres.

Dating Pro offers a Revenue Share model for faster ROI, allowing resources to be combined while maintaining a stake in the business – an attractive option for entrepreneurs looking to create a dating app with partnership support.

TikTok is actively entering Google Maps territory, testing review functionality in comments, reports TechCrunch.

OpenAI is preparing to launch its own social network, which could compete with X (formerly Twitter), writes The Verge. Given AI’s capabilities in understanding user preferences, this may affect the future of recommendation systems in dating.

In Silicon Valley, invitation-only dating events are gaining popularity, reports Wired. These meetings bring together highly educated professionals disappointed with traditional dating apps.

New York is preparing to host the Global Love Conference 2025 – the industry’s largest event where experts will discuss the future of dating, new technologies, and market trends, announces Global Love Institute.

The Print reports that in the world of dating apps, long-distance relationships are becoming the new norm. This is facilitated by geolocation search features and growing mobility in career and education.

Dating Pro offers customizable geolocation filters and video chat integration, making it an ideal open source dating platform for developers looking to create solutions for modern relationship styles.

Questions or need consultation on adapting your platform to new trends?

Contact our team to learn how our dating site scripts can help you implement these features. Get the Dating Pro platform with a ready-to-use website and apps already published on the App Store, Google Play, Huawei, and Samsung stores.

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