Gen Z loneliness is so bad that some young adults are spending thousands trying to make friends through gym memberships and social clubs
< 1 minute read
Short summary:
- Young adults, especially those who have spent significant time working remotely and away from traditional social spaces, are grappling with loneliness.
- To combat this, many are spending money on memberships and activities to make new friends and expand their social circles.
- Examples include joining social clubs like Soho House, investing in gym memberships, participating in art classes, and more.
- Some are willing to pay for these experiences, while others seek cheaper or free alternatives like using friendship-focused apps, joining walking clubs, volunteering, and attending free gallery events.
- Loneliness among young adults is a growing concern, and they are exploring various avenues to find meaningful connections and combat social isolation.
Be the first to know about news in the dating industry!
Several times a week, you'll learn about our latest features and hottest news
#2.1 Dating Sales in web browser
#2.2 Dating Sales in mobile apps
#2.3 Dating Sales in new channels
#2.3 Dating Sales in VR apps
#3 Human behaviour
#3 Matchmaking
#3.1 Find people to date
#3.2 Customize: UI
#3.2. Customize: Dating Pro Updates
#3.2. Inspiration. Investments. Partner Hub.
#3.2.1 Cases & Stories of Awesome
#3.3 Bring in customers. Market
#3.4 Find dates. Conversion into new registrations
#3.5 More matches. Conversion into paying members
#3.6 First messages. Customer engagement and retention
#3.7 Communications. Online and offline. Upselling and cross-selling
#4.1. Market your dating site and apps
#4.1.1 Ideas
#4.2 Analytics. Trends.
#4.2 Cost savings COGS
#4.2 How-to guides