DP digest 24 08 10 Targeted dating apps: The new stars in the dating world
👋 Hi First name, this is Yanar with a ✨free issue of the Dating Pro Digest newsletter. In every issue, I cover challenges in the dating business and startups.
Today, I’ll talk about a common request: “I want to create a website similar to Cupid. How much will it cost?”
It is not possible to provide an immediate and precise cost for cloning a website or application. It often takes several days.
For example, from another industry: only the car manufacturer knows exactly how much their car costs. An estimate based on the external appearance of a car on how much it would cost to create a similar one might be about 50% accurate.
Therefore, we offer a proven approach:
1. Purchase any Dating Pro plan and launch a basic dating site or application similar to the ones at http://demo.datingpro.com/.
2. Send us an email at sales@datingpro.com (or by replying to this email) detailing which features (you may request all features) from the cloned site or application you would like to have.
3. We will prepare a preliminary estimate for you. To save your budget, we will compare the required features with the ready-made features in the Dating Pro Plus plan and on the Marketplace. If we find ready-made solutions, we will save you money and notify you about it.
4. You decide which features will be included in your dating platform.
5. We will describe the suitable features in detail and provide them in the form of a technical specification with an exact cost. An accurate estimate is only possible after the technical specification is developed, detailing all aspects including the logic, databases, and much more.
6. Seeing the technical specification with the precise estimate, you will know exactly what you are purchasing, and we will begin development.
7. You will receive a unique dating platform based on Dating Pro, significantly saving on its launch due to our ready-made developments.
Want a site or application that closely matches your dream? Purchase any Dating Pro plan and send us a request for an estimate. Use the promo code SAVE5 to receive a personal discount of 5%.
I’ll share the stages of realization necessary for launching profitable dating sites and apps—from idea to first earnings.
1. It all starts with a dream: “I want to create a profitable dating site or mobile app.” Usually, this is the first thing that comes to mind.
2. The next step: “How to make a dating app?” We Google, scroll through YouTube, and discover that this pleasure can cost from $80,000 to $300,000. Interesting, how can we save money if the initial capital is often …—many have started from scratch!
3. Ready-made dating software comes to the rescue.
So, what’s next? How do we use all this? Let’s return to our main goal—how to earn money from online dating? The demand for it is eternal as long as humanity exists.
4. We suggest following a proven sequence of actions with the help of our guides and reference articles.
Start with an online demo, interviewing our chatbot, Dating Pro AI Agent. Ask him anything—he won’t tire and won’t be offended!
Our artificial intelligence, Dating Pro AI, will find answers to any of your questions in 90% of cases and teach you how to work with the dating platform in any niche.
Our Success Support also helps.
And remember, when you launch your first dating site and something doesn’t work out—it’s not a failure, it’s a lesson. The more lessons, the higher your chances of success.
5. Once the basics of creating with the Dating Pro platform are mastered, it’s time to move on to the next stage—practical application of knowledge in a selected business niche. Now you know how dating platforms work, and you have the experience of the first lesson on any niche.
6. Each subsequent version of your site or app after improvements will be better and better. And your clients will appreciate that.
Raising investments: Product Discovery – Market share estimation. Testing target audience. User interviews. Investors have been found.
Start your training with practical setup and experiments in the free Dating Pro demo.
Want to do this without restrictions in the demo version? Purchase the Pro plan from $199 —it has no limitations.
I’m here to answer the question of which ideas or niches might be most in demand for your clients. For example, “Would you recommend starting with the US market?”
We can’t offer specific advice on this because every business model is unique, shaped by the goals and visions of its founders and their plans for operation.
In other words, you’re the one in control of your project—your experience, vision, and most importantly, your actions make all the difference.
Start your training with practical setup and experiments in the free Dating Pro demo. Want to do this without restrictions in the demo version? Purchase the Pro plan from $199 —it has no limitations.
Image: https://www.ft.com/content/09384475-8785-46bd-9c73-df1343eb7802
The audience for products targeting specific communities—ranging from single parents and LGBTQ+ individuals to “family couples”—is growing.
Grindr’s stock has more than doubled since the beginning of 2023. In its latest earnings report, Match announced that it expects its brands targeting specific demographics to offset the decline in sales of traditional brands like OkCupid “by next year.”
Other niche apps include Datefit, focused on fitness, while the American Farmers Only, with the slogan “City folks just don’t get it,” targets rural residents.
The ongoing rise in popularity of these products reflects the growing industry confidence that young people want apps tailored personally to them and increasingly seek partners who share their interests and experiences.
20% increase in swipes and 103% rise in Tinder passport use in key tourist spots in Paris before the 2024 Olympics
Users from the USA, Brazil, and Turkey have become the most frequent users changing their location to France ahead of the games.
Meanwhile, profiles with interests in American football, basketball, and swimming are the most popular.
Additionally, the number of users listing professions as “Olympian” and “athlete” in Paris has surged by 52% (+43%).
Pair up with friends to expand your dating network
Smitten Dating has released an app feature that allows users to ‘pair up’ with friends to create joint profiles and search together.
The Duo mode not only lets you create a shared profile with a friend but also join group chats with other Duo profiles you match with, which helps increase matches and consequently, meet in real life.
Imagine you and your best friend want to have an exciting evening. With Duo, you can instantly create a profile and find out what other pairs of friends are up to in the city, potentially discovering new pairs and places to meet.
Want this feature on your website or app? Request a cost estimate by replying to this email.
Loverse: This Japanese AI startup has garnered attention as its creation stems from the aim of tackling Japan’s loneliness crisis and offers a digital Solution Amidst Societal Challenges.
A new dating app and community focused on a sober lifestyle is already boasting a waiting list of over 5,000 people.
Club Pillar is the first membership-based dating app dedicated to sobriety, aiming to redefine what it means to be sober in today’s world and highlight the positive impact of sobriety on one’s social life.
The app brings together people interested in a sober lifestyle without stigma or bias. Currently available in New York and Los Angeles, Club Pillar is set to expand nationally soon.
Members can choose from two membership options: basic at $29.99 per month and premium at $49.99 per month.
Start and grow your dating business everywhere online with white-label dating software in just one day
- Over 100 active dating platforms worldwide have chosen our support. Others do it on their own.
- 6+ channels available for launch and finding new customers: all web browsers on all devices, iOS and Android mobile stores. Upon request, we will add chat bot messengers and VR.
- 8% of members on the Dating Pro platform proceed to the Match stage in the dating funnel.
- Save up to 99% on your dating platform development costs with Dating Pro —only a fraction of the $300,000 it would take to build from scratch.
- 1 hour & 93% NPS Our SLA success support service boasts a 93% NPS, with a median ticket closure time of just 1 hour.
Former Clubhouse employees are back at it, trying their hand at creating a new social network.
Maya Watson and Lexi Nisita, the co-founders of the new social app why?!, first met while working at Netflix, where they discovered that their skills complemented each other perfectly. The duo then moved to Clubhouse, where they built the editorial and branding teams before deciding to strike out on their own.
Why?! is designed as a space for communication, messaging, networking, and dating. The founders have raised $1.65 million in a seed round led by Charles Hudson. The app arrives at a time when the U.S. is experiencing what’s been called an “epidemic of loneliness.”
Why?! aims to help people connect and foster meaningful, deep, and trustworthy relationships. Currently, the app is in closed beta, with an official launch planned for the fall.
New dating startups: H3LLO
H3LLO is your ultimate AI dating assistant, designed to elevate your dating experience and help you make the best impression in every conversation. Whether you’re navigating tricky chat situations or looking for the perfect way to start a conversation on a dating app, H3LLO has you covered. The app was launched on the iOS and Google Play stores last month (July 11).
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