Dating News digest: Why Gen Z Is Taking Charge In The Dating Game; Memes have become a popular way to express affection in the dating; AI’s Influence Is Growing In The Dating World; Study reveals Gen Z challenging the way we date.
Good morning, friends!
Dating News digest:
- Why Gen Z Is Taking Charge In The Dating Game;
- Memes have become a popular way to express affection in the dating;
- AI’s Influence Is Growing In The Dating World;
- Study reveals Gen Z challenging the way we date.
Why Gen Z Is Taking Charge In The Dating Game
DOWN, a platform for dating and hookups, has seen a doubling of its Gen Z user base since the COVID pandemic.
The platform reports that over 50% of its dating pool is now made up of Gen Z, and that this demographic is increasingly opting for hookups over traditional dates. The platform also notes that Gen Z is investing more time and money into dating, with longer app usage times and an 80% increase in Gen Z VIP membership.
Memes have become a popular way to express affection in the dating
Hinge conducted a survey with 2K users which showed that memes have become a popular way to express affection.
According to the survey, sending memes is the preferred way to flirt before and after a first date. The survey also revealed that 73% of respondents use memes to determine if they share a sense of humor with their match, and 93% believe that memes reveal a potential partner’s sense of humor.
AI’s Influence Is Growing In The Dating World
Apps are incorporating AI to enhance matchmaking, offering a more personalized dating experience. Iris Dating uses AI to reduce swipe fatigue by showing highly compatible profiles, while Elate introduces Dara, an AI-powered dating coach providing users with advice on opening lines, profile enhancements, and date ideas.
Although there are concerns about potential biases in AI algorithms and the risk of replacing human interaction, AI offers broader access to resources like dating coaches, benefiting individuals without extensive financial means.
Study reveals Gen Z challenging the way we date
Tinder’s Future of Dating Report 2023 shows that Gen Z (18-25-year-olds) is redefining traditional dating methods.
55% of users found a relationship through Tinder, and 37% knew someone who did the same.
Being oneself with one’s match is the top green flag for 18-24-year-olds, and 39% of users prioritize personal growth and mental well-being, with 75% finding partners more attractive if they share this priority. 34% of users use AI to improve their dating profiles, and 61% are open to multi-cultural relationships and interracial marriage.
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Photo by Scott Broome on Unsplash
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