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Dating News Digest:

• Housing Crisis Impacting Contemporary Dating;
• Anticipating Match’s Q2 Earnings;
• Bumble Introduces Separate BFF App;
• Optimizing Community Communication for Managers.

Housing Crisis Impacting Contemporary Dating

According to multiple reports, the current housing crisis is having a profound effect on the dynamics of dating in modern society.

Experts suggest that this situation could potentially result in a resurgence of a “Jane Austen-style marriage market,” where financial and housing security become primary considerations in forming relationships. A survey conducted by SpareRoom in 2022 revealed that a quarter of respondents would consider moving in with a partner earlier than planned in order to save money, while the lack of affordable housing is causing some couples to remain together even after their romantic relationship has ended.

View full article here

Anticipating Match’s Q2 Earnings

Match Group is set to announce its Q2 earnings on August 1st, with revenue expectations ranging from $805 million to $815 million.

Analysts estimate revenue to reach $814 million, reflecting a 2.4% year-over-year growth. The company’s performance in Q2 is anticipated to benefit from the steady success of Tinder, as well as the solid performance of Hinge, Pairs, and OkCupid. Match Group’s ongoing investments in machine learning tools to combat spam and the recent introduction of new features like Archer and 72 hours for more meaningful connections are poised to enhance the user experience.

Additionally, the acquisitions of Hyperconnect and Ablo, along with Hinge’s inclusive features addressing questions around sexuality, are expected to contribute to international revenue and attract subscribers.

View full article here

Bumble Introduces Separate BFF App

Bumble, the dating app company, has announced the launch of a separate app called “Bumble for Friends” in several countries, including the U.S., U.K., Canada, and Australia. This app is specifically designed for users seeking platonic connections and expands on Bumble’s existing BFF mode, which was introduced in 2016.

The new app, available on both the App Store and Google Play, allows users to create profiles, swipe through similar interests, and match with potential friends.

The launch of this app positions Bumble as a competitor to other friend-finding apps like Yubo, LMK, Wink, Wizz, Swipr, and Hoop.

View full article here

Optimizing Community Communication for Managers

Creating an effective communication strategy is crucial for community managers to build and maintain an engaged community. By understanding your community’s needs and preferences, utilizing a multi-channel approach, fostering two-way communication, personalizing messages, and encouraging community-led conversations, you can optimize your community communication efforts.

This article describes the principles by which you will make your communication efforts a streamlined and strategic part of building your community.

View full article here

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Dating News Digest is brought to you by Dating Pro, winner of iDate Awards in the Best Dating Software Provider category.
With us, you will learn how to start a dating site, how to manage your dating website software, and how to profit with a dating script.

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Photo by Transly Translation Agency on Unsplash

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